MEDIA/PRESS RELEASES

	MEDIA/PRESS RELEASES

MEDIA ALERT -- MEDIA ALERT -- MEDIA ALERT
********************************************************

For Immediate Release: FEBRUARY 4, 2008

For More Information: Media Direction/Bob Brown or Leslie Osborn
(714) 524-1755 mdirection@covad.net
Justin Christman (626) 665-4889
SCMA boat show images are available to the media at: www.images.scma.com
Additional SCMA press releases are available at: www.mediadirection1.com
************************************************************************

MORE THAN JUST A BOAT SHOW

When You're at the 2008 Los Angeles Boat Show, Don't Miss a Thing!

Orange, CA: In addition to more than 1200 new boats and thousands of marine accessories on display, the 52nd Annual Los Angeles Boat Show presented by the Automobile Club of Southern California, February 9-17 at the L.A. Convention Center has planned a series of special celebrity guest appearances to add to the total boat show experience.
     "We're very pleased that some of Southern California's most notable celebrities personalities have chosen to join us for the boat show," commented SCMA Executive Director, Dave Geoffroy. "All four radio broadcasters are not only long-time favorites on the Southern California airwaves, but they are avid boaters during their leisure time. I hope that boat show visitors stop by during their scheduled appearances and share some of their personal boating experiences."
       Boat show attendees also have an opportunity to enter a free contest to win a luxurious Sea Ray 270 Sundeck family sport cruiser by merely stopping by the Newport Boats display and selecting the correct combination of six random numbers.
     Boat show hours are: weekdays, 1-9pm; Saturdays 10am-9pm; and Sundays 10am-6pm. Admission is $12 for adults and children 12 & under are free. More L.A. Boat Show information is available at www.losangelesboatshow.com.

Here's a complete line-up of L.A. Boat Show seminars, entertainment and celebrity guest appearances.

SATURDAY, FEBRUARY 9

LET THE GAMES BEGIN!
-- Hot Boat Magazine will be conducting a "Boat Show Poker Run". Limit one entry per family, maximum 1000 players. Go to the Hot Boat booth, Kentia Hall #119-121 for free sign-up. Great prizes -- multiple winners!

-- Live Radio Broadcast from 11:00am to 12 noon -- "BoatHouse Radio" with Captain Mike Whitehead -- AM830.

-- Special Guest Appearance by Haley Scarnato, season 2007 American Idol "top ten" finalist will be at the Performance Boats Magazine booth, #209-211 (Kentia Hall) from 2:00pm to 9:00pm.

-- Special Guest Appearance by Shaun Parr, KKGO Radio from 2:00pm to 4:00pm. Games, Prizes and Giveaways.

-- Seminar, Introduction to Wakeboarding -- 2:00pm -- Kentia Hall Stage

-- Seminar, Help Save Southern California Sportfishing -- Discussion of Pending MLPA Closures presented by United Anglers -- 3:00pm -- Important Information, UASC president, Tom Raftican, speaker. Please Attend! Kentia Hall Stage.

-- Nautical Fashion Show -- Latest Swimwear and Watersports Apparel featuring Black Cat N Pink Martini Girls -- 4:00pm -- Kentia Hall Stage

-- Seminar, Boating Safety and You presented by Sea Tow -- 6:00pm -- Kentia Hall Stage

*******************************************************************

SUNDAY, FEBRUARY 10

-- Live Radio Broadcast from 8:00am to 11:00am -- "Motorman" Leon Kaplan -- KABC 790 Radio.

LET THE GAMES BEGIN!
-- Hot Boat Magazine will be conducting a "Boat Show Treasure Hunt". Limit one entry per family, maximum 1000 players. Go to the Hot Boat booth, Kentia Hall #119-121 for free sign-up. Great prizes -- multiple winners!

-- Special Guest Appearance by Brett Lewis, KFWB Radio, News 980, 12 noon to 2:00pm.

-- Seminar, Boating Safety and You presented by Sea Tow -- 12 noon -- Kentia Hall Stage

-- Seminar, Introduction to Wakeboarding -- 2:00pm -- Kentia Hall Stage

-- Nautical Fashion Show -- Latest Swimwear and Watersports Apparel featuring the Black Cat N Pink Martini Girls -- 3:00pm -- Kentia Hall Stage

-- Seminar, Help Save Southern California Sportfishing -- Discussion of Pending MLPA Closures presented by United Anglers -- 4:00pm -- Important Information, UASC president, Tom Raftican, speaker. Please Attend! Kentia Hall Stage.

**************************************************************************************

THURSDAY, FEBRUARY 14

HAPPY VALENTINE'S DAY....How About a Snapshot?
-- Couples visiting the Boat Show on Valentine's Day are invited to our "Romance on the Sea" photo area for a free photo session with your loved one. Everybody smile!

-- Live Radio Broadcast from 8:00pm to 10:00pm -- "Western Boating and Fishing Show" -- AM830.

************************************************

FRIDAY, FEBRUARY 15

-- Nautical Fashion Show -- Latest Swimwear and Watersports Apparel featuring the Black Cat N Pink Martini Girls -- 7:00pm -- Kentia Hall Stage

*************************************************************************************

SATURDAY, FEBRUARY 16

-- Special Appearance by Ashley Force, 11:00am to
1:00pm at the Nordic Boats Display in South Hall. Meet the First-Ever Female NHRA Funny Car Drag Race Driver.

-- Seminar, Introduction to Wakeboarding -- 2:00pm -- Kentia Hall Stage

-- Seminar, Help Save Southern California Sportfishing -- Discussion of Pending MLPA Closures presented by United Anglers -- 3:00pm -- Important Information, Please Attend! Kentia Hall Stage.

-- Nautical Fashion Show -- Latest Swimwear and Watersports Apparel featuring the Black Cat N Pink Martini Girls -- 4:00pm -- Kentia Hall Stage

-- Seminar, Boating Safety and You, presented by Sea Tow -- 6:00pm -- Kentia Hall Stage

**********************************************************************************

SUNDAY, FEBRUARY 17

-- Seminar, Boating Safety and You presented by Sea Tow -- 12 noon -- Kentia Hall Stage

-- Seminar, Introduction to Wakeboarding -- 2:00pm -- Kentia Hall Stage

-- Nautical Fashion Show -- Latest Swimwear and Watersports Apparel featuring the Black Cat N Pink Martini Girls -- 3:00pm -- Kentia Hall Stage

-- Seminar, Help Save Southern California Sportfishing -- Discussion of Pending MLPA Closures presented by United Anglers -- 4:00pm -- Important Information, Please Attend! Kentia Hall Stage.

***********************************************

__________________________________________________________________________________________

MEDIA ALERT -- MEDIA ALERT -- MEDIA ALERT
********************************************************

For Immediate Release: FEBRUARY 1, 2008

UNITED ANGLERS TO HOST IMPORTANT SEMINAR SERIES AT 2008 L.A. BOAT SHOW

Find Out What's In Store for Recreational Sportfishermen as the Marine Life Protection Act Is Implemented in Southern California

Orange, CA: The United Anglers of Southern California will be presenting a series of important seminars in conjunction with the 52nd Annual Los Angeles Boat Show, February 9-17 at the L.A. Convention Center.
     United Anglers representatives will be present on weekends to discuss and explain recent developments in the effort to close prime offshore recreational fishing areas under California's Marine Life Protection Act. It is vital that the general public, boaters, divers and all sportfishermen understand what is at stake. Without a united voice and a lot of hard work, offshore fishing in many favorite Southern California areas may be closed.
     Please join in this fight to help keep responsible offshore fishing the great sport it is today.
     The Following Seminars Regarding the Pending MLPA Implementation for Southern California Will Be Presented On:
    Saturday, February 9, 2:30pm by Tom Raftican of United Anglers
    Sunday, February 10, 4:30pm by Tom Raftican of United Anglers
    Saturday, February 16, 2:30pm by United Anglers
    Sunday, February 17, 4:00pm by United Anglers
     Boat show hours are: weekdays, 1-9pm; Saturdays
10am-9pm; and Sundays 10am-6pm. Admission is $12 for adults and children 12 & under are free. More L.A. Boat
Show information is available at www.losangelesboatshow.com.

- 30 -

___________________________________________________________________________________________

MEDIA ALERT -- MEDIA ALERT -- MEDIA ALERT
********************************************************

For Immediate Release: JANUARY 29, 2008

HELP US KEEP RECREATIONAL BOATING FEE FREE!

2008 L.A. Boat Show to Rally Boaters to Help Passage of H.R. 2550

     Because of a ruling by the Ninth Circuit Court of Appeals last year, the Environmental Protection Agency has been ordered to charge all recreational boaters with a new yearly "water discharge" permit fee, effective possibly as early as September 2008. If this ruling is not reversed, permits for boats nationwide could potentially cost owners up to hundreds of dollars annually. And, if you use your boat in more than one state, a separate permit would be needed for each state you boat in!
     There is a solution, however, working its way through Congress, H.R. 2550, which would permanently exempt all recreational boats from the EPA "water discharge" regulations and fees. But passage of this legislation is far from a slam-dunk! We need your help! Send a letter, FAX or email today to your Congressmen and Senators. The 2008 L.A. Boat also has free postcards at the Information Booth in the Main Lobby which you can simply sign and mail to your appropriate representatives. Do it today! Urge them to support and pass H.R. 2550. Time is of the essence. If this bill fails to pass, over 18-million recreational boats could be subject to these new fees!
        The 52nd Annual Los Angeles Boat Show presented by the Automobile Club of Southern California begins at nine-day run at the L.A. Convention Center on Saturday, February 9. Boat show hours are: weekdays, 1-9pm; Saturdays 10am-9pm; and Sundays 10am-6pm. Admission is $12 for adults and children 12 & under are free. More L.A. Boat Show information is available at www.losangelesboatshow.com.

- 30 -

________________________________________________________________________________________________

MEDIA ALERT -- MEDIA ALERT -- MEDIA ALERT
********************************************************

For Immediate Release: JANUARY 10, 2008

OVER $125 MILLION IN BOATS ON DISPLAY AT L.A. CONVENTION CENTER STARTING FEBRUARY 9, 2008

52nd Annual Los Angeles Boat Show Largest in History

Los Angeles, CA: The 52nd Annual Los Angeles Boat Show, coming to the L.A., Convention Center, February 9-17, 2008 has clearly become the premier consumer boat show in the western United States, both in terms of size and number of boats on display. This year, the L.A. Boat Show, brought to you by the Automobile Club of Southern California, the official watercraft insurance provider*, will again exceed 600,000 square feet of exhibit space and topping the 1200 new boat mark. This makes the L.A. Boat Show the second largest indoor boat show in the entire country, second only to Miami. The total retail value of all the boats on display exceeds $125 million including every type of boat imaginable ranging from small fishing boats and inflatable dinghies to exotic high performance sport boats and luxurious motor yachts. In addition to all the boats, the L.A. Boat Show also features thousands of marine accessory products covering more than two acres of exhibit space in Kentia Hall.
Boat Show hours are: weekdays 1- 9pm, Saturdays 10am - 9pm and Sunday, 10am - 6pm. Admission is $12 per adult, children 12 & under free. In addition, the L.A. Boat Show is presenting free seminars daily during its exclusive nine-day run. More boat show information is available at www.socalboatshows.com or recorded info at (888) BOAT-INFO. Special admission discounts are available to Automobile Club of Southern California members on weekdays.

*Insurance offered to members by the Interinsurance Exchange of the Automobile Club.

- 30 -

_____________________________________________________________________________________________

MEDIA ALERT -- MEDIA ALERT -- MEDIA ALERT
********************************************************

For Immediate Release: FEBRUARY 5, 2008

AMERICAN IDOL TOP TEN FINALIST TO MAKE GUEST APPEARANCE AT LOS ANGELES BOAT SHOW ON OPENING DAY, SATURDAY, FEBRUARY 9

Orange, CA --   Haley Scarnato, American Idol top-ten finalist from the 2007 season will make a special guest appearance at the Performance Boats Magazine booth in Kentia Hall (#209-211) from 2pm to 9pm on the opening day of the 52nd Annual Los Angeles Boat Show, Saturday, February 9.
     Scarnato, who quickly became an Idol favorite with her rousing vocals and scorching wardrobe, will help conduct live video interviews with prominent boat builders, marine industry notables and exhibitors from the boat show floor which will be uploaded daily to the PerformanceBoats.com website.
     In addition, cover model, Cherie Carlson, who anchored many of the 50-plus video episodes appearing on PerformanceBoats.com, and who also stars in the site's swimsuit features, will appear at the booth both weekends of the boat show.
     The Los Angeles Boat Show, presented by the Automobile Club of Southern California, is being held at the L.A. Convention Center, February 9 - 17 in South Hall and Kentia Hall. Boat show hours are: weekdays 1-9pm, Saturdays 10am-9pm and Sundays 10am-6pm. Admission is $12 for adults, children 12 & under are free.   More L.A. Boat Show information is available at www.losangelesboatshow.com or call (888) BOAT-INFO.
     The Los Angeles Boat Show is the largest consumer boat show west of the Mississippi with over 1200 new boats on display valued at more than $125 million. The entire spectrum of boats and marine accessories will be displayed including luxury motor yachts, sailboats, family runabouts, fishing boats, ski boats, performance sportboats, cruisers, pontoons, inflatables and personal watercraft ranging in size from 6 to 60-feet.

- 30 -

______________________________________________________________________________________________________

ATTENTION ALL MOTOR SPORTS FANS! ASHLEY FORCE APPEARING AT THE L.A. BOAT SHOW!

It has just been confirmed that NHRA' s first female Funny Car driver, Ashley Force will be making a personal appearance at the Los Angeles Boat Show, Saturday, February 16 from 11am to 1pm at the Nordic Boats display in South Hall, L.A. Convention Center. Come meet this remarkable young lady, an integral part of the legendary John Force Racing Team, for an autograph and photo session.

____________________________________________________________________________________________________

ATTENTION....ALL L.A. BOAT SHOW EXHIBITORS AND SCMA MEMBERS.

"Pump Up Your Sales"

Want to find out "How To Make the Most Out of Sales in a Down Market?" Norm Schultz, former president of the Lake Erie Marine Trade Association and Glenn Roller of the Glenn Roller Institute are conducting a free seminar on Tuesday, February 12 at 11:00am in the upstairs conference room adjacent to the Boat Show office in South Hall at the L.A. Convention Center. In addition to unlimited pearls of wisdom, a complimentary lunch will be served. Please attend, and pass the word!

____________________________________________________________________________________________________

MEDIA ALERT -- MEDIA ALERT -- MEDIA ALERT

For Immediate Release: September 25, 2007, (#070925)

For More Information: Media Direction/Bob Brown or Leslie Osborn
                                         (714) 524-1755     mdirection@covad.net
                                         Justin Christman
                                         (626) 665-4889 christman.justin@gmail.com

SCMA images are available to the media at: www.images.scma.com
Additional SCMA press releases are available at: www.mediadirection1.com
**********************************************************************

52nd Annual LOS ANGELES BOAT SHOW -- 2008

produced by Southern California Marine Association

DATES: Saturday, February 9 through Sunday, February 17, 2008

LOCATION: Los Angeles Convention Center – 1201 Figueroa – at the corner of Pico and Figueroa – just one block south of Staples Center

SHOW HOURS: Weekdays 1pm – 9pm
Saturdays 10am – 9pm
Sundays 10am – 6pm

ADMISSION: Adults $12.00 -- children 12 & under free
Please go to www.socalboatshows for additional
discount admission offers

PARKING: on site indoor at the Los Angeles Convention Center

SHOW HIGHLIGHTS:
The Los Angeles Boat Show produced by the Southern California Marine Association is now in its 52nd consecutive year, making it one of the longest running boat shows in the entire country. Today, the L.A. Boat Show has grown to become one of the largest and most diverse consumer boat shows, occupying over a half million square feet all indoors and featuring over 1,100 new boats from 6' to 60'.
If you're a serious recreational boater, or perhaps new to the sport, there's no better time or place to acquaint yourself with the Southern California boating lifestyle. The 52nd Annual Los Angeles Boat Show is a time honored tradition enjoyed by more than 3.5 million boaters from all parts of the western U.S., the place where new 2008 models and marine accessory products are introduced. The selection is staggering -- hundreds of boats encompassing more than fifteen footballs fields of exhibit space, all under one roof including family runabouts, fishing boats, cruisers, ski boats, performance sportboats, pontoons, luxury motoryachts, inflatables, personal watercraft plus the latest in marine engines/propulsion systems and trailers. Inside lower level Kentia Hall is a giant marine mega-mall of products and boating related services ranging from water skis and wakeboards to hi-tech electronics and anchors. If you're in need of an accessory for your boat, you're bound to find it here. Get your 2008 boating season off to an early start -- visit the Los Angeles Boat Show, February 9 - 17 -- and bring the entire family.

MORE RECORDED BOAT SHOW INFORMATION: 888-BOAT-INFO

MORE INFORMATION ONLINE AT: www.losangelesboatshow.com

CONTACT THE SCMA: (714) 633-7581 FAX (714) 633-9498
                                               1006 E. Chapman Ave.
                                               Orange, CA 92866
                                                www.scma.com
                                                scma@scma.com

Media contact:
Media Direction
Bob Brown or Leslie Osborn
3940 Prospect Ave. Suite S
Yorba Linda, CA 92886
(714) 524-1755
bbrown@mediadirection1.com

NOTE TO EDITORS: Photos and b-roll available.
www.images.scma.com